My business management instructor Jim Turley sent me an email tipping me off about a new resoure for aspiring wedding photographers. The Wedding Statistics and Market Research for the Wedding Industry website has tons of valuable information, including free access to:
US and State level Wedding Statistics and Industry Research
State of the Industry Vendor Survey Results
Monthly Top 10 and Annual Trend Reports
Industry Facts Overview and Business Common Reports
According to the website, account holders can use the market research to fine-tune your marketing plan for snagging wedding clients. The Wedding Report will help you:
Strategically create and fine-tune your business or marketing plan
Better understand your wedding marketplace
Target your ideal bride and groom
Make superior pricing decisions for your products and services
Spend your advertising dollars more wisely
Discover the latest consumer wedding trends
Get local wedding market data for your media or press kit
Find statistics and data for your wedding market research
Check out the wedding industry blog for more information.
Wednesday, September 24, 2008
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